TCO I: Rafik's Case Coaching Videos

TCO I: Rafik's Case Coaching Videos

16 Episodes

Rafik is a 28 year old HEC Paris MBA candidate from North Africa. He is also an experienced-hire. His journey and path into business in Paris was both interesting and challenging. We selected him due to the scope of the challenges he would face in the program. Given the recession and painful economic restructuring in France, employment prospects were bleak at best, and particularly challenging for foreigners.

Rafik’s development areas had little to do with cases. All of the challenges he experienced came down to his preparation before the sessions – in other words, it came down to time and self-management. They were either done inadequately or not done at all. If he could have managed the time between sessions better, he could have been a break-out candidate. Rafik could have conceivably been in the final 2 candidates if he had prepared better.

Advantages: A resilient candidate with a good background: very pleasant person who is keen to take feedback.

Opportunities: Internalizing and acting on feedback

WHAT IS IT: The Consulting Offer is a groundbreaking case interview training program using REAL participants. All training is done by ex-McKinsey, BCG et al partners using the techniques we developed in our 1-on-1 coaching programs where we have an 80% placement rate. Subscribers can watch video recordings of the candidates being trained for McKinsey, BCG and Bain case interviews. The show is now in its 6th season with all seasons available for streaming.

There is NO other program in the world with real candidates being trained in real time with the results made public. On this site you will only have access to the introductory program, TCO I with Felix. The rest of the TCO seasons and our most advanced case interview training to be found on Everything on along with our most advanced strategy programs can be found on

WHAT WE DID: Across 6 seasons, 7 years and counting, we brought together 16 candidates from 12 schools and 8 countries (USA, Morocco, Russia, France, Armenia, China, Canada and India) to train them primarily for US offices. The TCO program runs every year with new participants.

TCO 1 Felix: McKinsey Offer
TCO 1 Sanjeev: joined BCG
TCO 1 Rafik: joined a Boutique
TCO 1 Samantha: joined Industry
TCO 1 Solution Videos
TCO 2 Alice Qinhua Zhou: joined McKinsey
TCO 2 Michael Klein: joined Industry
TCO 3 Jen Nwankwo: joined Bain
TCO 3 Zach Steinfeld: joined Deloitte S&O
TCO 4 Assel: joined McKinsey
Experienced Hire Case Interview Program

TCO contains the video training footage as we prepare participants for case interviews with McKinsey, Bain and BCG in New York, New Jersey, Munich, Hamburg, Paris, Perth, Johannesburg, Boston, Atlanta, Tokyo, Singapore, Dubai, Moscow, London and Chicago etc.

HOW SUCCESSFUL IS TCO: TCO alumni are very successful. In every season we have placed participants in McKinsey, Bain or BCG and we have placed all participants in management consulting when other good firms like Deloitte S&O are included. All MBB-placed TCO participants are still with the firms, and one is a principal having joined as a consultant. Only one participant has left McKinsey to join another firm where she is on a partnership track.

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TCO I: Rafik's Case Coaching Videos

    Episode 1


    Episode 2

  • Case Coaching Video, Rafik Session 1, Resume - Profile - Office Strategy

    Episode 3

    Session 1: Calibration Call and Resume

    Although we use the name Samantha below, Felix, Sanjeev and Rafik went through the same program.

    In her first session, a 60 minute calibration session, Samantha is provided no warning about what to expect. We want to see how she really thinks, especial...

  • Case Coaching Video, Rafik Session 2, Resume - Profile - Office Strategy

    Episode 4

    Session 2: Starting to Rewrite the Resume

    A coach needs to know his/her student. That is why we start with the resume. By asking careful questions about every part of the resume, and we mean every part, not only can we write the resume to build the profile we want to create of the candidate, b...

  • Case Coaching Video, Rafik Session 3, Resume - Profile - Office Strategy

    Episode 5

    Session 3: More work on the Resume & Office Strategy

    Samantha has now translated her resume into an understandable, quantitative and elegant format. It reads in a crisp and straightforward way which anyone will understand, especially those who have no experience in her background, and into an ...

  • Case Coaching Video, Rafik Session 4, Resume - Profile - Office Strategy

    Episode 6

    Session 4: More work on the Resume and the Cover Letter

    Now that we know Samantha remarkably well through the process of extensively rewriting her resume, we will have her update her LinkedIn profile and begin her cover letter. Although we prefer to complete the cover letter before beginning t...

  • Case Coaching Video, Rafik Session 5, Estimation and Math Cases

    Episode 7

    Session 5: Estimation Questions

    You cannot pass a McKinsey, BCG or Bain case unless you can brainstorm. Although, you may never receive an isolated/explicit brainstorming case, the skill is needed to identify drivers and build out an analyses structure, without the need to memorize frameworks....

  • Case Coaching Video, Rafik Session 6, Brainstorming and Estimation cases

    Episode 8

    Session 6: Brainstorming

    This is easily the most important session of the training.

    Building off the estimation approach, we now move to brainstorming. You should think of brainstorming as an equation from the estimation cases, but an equation with more than one branch. Like an equation wit...

  • The Consulting Offer, Season I, Rafik's Session 6 Special Session

    Episode 9

    In this crucial session, we teach Rafik just a few steps to improve his performance. In the next session viewers will see a dramatic improvement in Rafik's performance just by following the simple guidelines presented here.

  • Case Coaching Video, Rafik Session 7, Simple BCG Profit Cases

    Episode 10

    Session 7: Profitability Cases – BCG Approach

    Do you see the improvement in Rafik? This is an important video when watched together with the special session 6.

    In each training session, from this day onward, we will do a brainstorming case, estimation case and full case.

    It is vital to l...

  • Case Coaching Video, Rafik Session 8, Simple BCG Volume Profit Cases

    Episode 11

    Session 8: Volume Cases

    Samantha must now be able to handle all types of simple estimation cases and all types of brainstorming cases. The technique she has learnt for full cases can also be applied across all types of full BCG-type cases, and we want to see her do just this.

    We want to see...

  • Case Coaching Video, Rafik Session 9, Open-ended Debrief Session

    Episode 12

    Session 9: Debrief

    No matter how many times we implore a candidate to ask questions or to simply ask for advice, being under pressure to learn as much as possible, they struggle to do this in the coaching sessions. To rectify this we regularly set up debriefing sessions which have no agenda.

  • Case Coaching Video, Rafik Session 10, Communication and Image

    Episode 13

    Session 10: Communication Fundamentals

    In this session, we deliberately use incendiary questions to see how candidates respond to racial, gender, ethnic, political etc. discrimination.

    By this stage of the coaching Samantha would have clearly seen that effective communication leads to bette...

  • Case Coaching Video, Rafik Session 11, Advanced Estimation and Communication

    Episode 14

    Session 11: Realistic Estimation Cases & Data Cases

    Here we teach candidates how to solve demand-driven estimation cases from the supply-side, when the demand approach is too difficult to use, and vice versa, as well as estimations for enclosed spaces, for small spaces, multiple equations etc....

  • Case Coaching Video, Rafik Session 12, Complex BCG Market Entry Cases

    Episode 15

    Session 12: Market Entry Cases & Strategy Cases

    When teaching market entry cases, we keep Bain in mind, since their approach, heavily influenced by their PE work, is the most comprehensive and realistic for acquisitions to enter a new market. The approach we teach here can be used to tackle an...

  • Case Coaching Video, Rafik Session 13, McKinsey Ops and Answer First cases

    Episode 16

    Session 13: Operations Cases, Pivoting to the McKinsey Approach, Mid-Point Feedback & Unstructured/trend cases

    All cases done from this session onward to the end are done in the McKinsey-approach and the answer-first approach. This is a tough session which builds on the techniques taught earli...

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